Kroger Co (KR) Shares Plummet Below 1-Year High

The stock of Kroger Co (NYSE: KR) has decreased by 0.00 when compared to last closing price of 65.40.Despite this, the company has seen a loss of -1.49% in its stock price over the last five trading days. prnewswire.com reported 2025-03-24 that Kroger celebrates customers with the biggest appreciation event ever CINCINNATI, March 24, 2025 /PRNewswire/ — The Kroger Co. (NYSE: KR) today announced the return of its mega-sales event honoring customers with the retailer’s hottest deals and digital coupons during Kroger’s Customer Appreciation Week running March 26-April 1. “We know our customers are faced with many choices when it comes to feeding their families and as America’s grocer, we are proud every time they choose Kroger,” said Mary Ellen Adcock, Kroger Senior Vice President and Chief Merchant and Market Officer.

Is It Worth Investing in Kroger Co (NYSE: KR) Right Now?

The price-to-earnings ratio for Kroger Co (NYSE: KR) is 17.81x, which is above its average ratio. Moreover, the 36-month beta value for KR is 0.62. Analysts have varying opinions on the stock, with 9 analysts rating it as a “buy,” 3 as “overweight,” 12 as “hold,” and 0 as “sell.”

The public float for KR is 717.58M and currently, short sellers hold a 5.31% of that float. On March 25, 2025, KR’s average trading volume was 5.93M shares.

KR’s Market Performance

The stock of Kroger Co (KR) has seen a -1.49% decrease in the past week, with a 0.52% rise in the past month, and a 7.41% gain in the past quarter. The volatility ratio for the week is 1.51%, and the volatility levels for the past 30 days are at 2.53% for KR. The simple moving average for the past 20 days is 0.54% for KR’s stock, with a 13.53% simple moving average for the past 200 days.

Analysts’ Opinion of KR

Many brokerage firms have already submitted their reports for KR stocks, with Goldman repeating the rating for KR by listing it as a “Buy.” The predicted price for KR in the upcoming period, according to Goldman is $70 based on the research report published on February 04, 2025 of the current year 2025.

Citigroup, on the other hand, stated in their research note that they expect to see KR reach a price target of $61. The rating they have provided for KR stocks is “Neutral” according to the report published on January 24th, 2025.

Jefferies gave a rating of “Buy” to KR, setting the target price at $73 in the report published on December 03rd of the previous year.

KR Trading at 3.18% from the 50-Day Moving Average

After a stumble in the market that brought KR to its low price for the period of the last 52 weeks, the company was unable to rebound, for now settling with -4.54% of loss for the given period.

Volatility was left at 2.53%, however, over the last 30 days, the volatility rate increased by 1.51%, as shares surge +0.80% for the moving average over the last 20 days. Over the last 50 days, in opposition, the stock is trading +11.04% upper at present.

During the last 5 trading sessions, KR fell by -1.49%, which changed the moving average for the period of 200-days by +25.67% in comparison to the 20-day moving average, which settled at $65.05. In addition, Kroger Co saw 6.95% in overturn over a single year, with a tendency to cut further gains.

Insider Trading

Reports are indicating that there were more than several insider trading activities at KR starting from Kimball Kenneth C, who sale 11,000 shares at the price of $65.37 back on Mar 21 ’25. After this action, Kimball Kenneth C now owns 127,106 shares of Kroger Co, valued at $719,081 using the latest closing price.

MCMULLEN W RODNEY, the Former BOD and Officer of Kroger Co, proposed sale 262,182 shares at $65.24 during a trade that took place back on Mar 21 ’25, which means that MCMULLEN W RODNEY is holding shares at $17,104,160 based on the most recent closing price.

Stock Fundamentals for KR

Current profitability levels for the company are sitting at:

  • 0.03 for the present operating margin
  • 0.22 for the gross margin

The net margin for Kroger Co stands at 0.02. The total capital return value is set at 0.11. Equity return is now at value 26.64, with 5.14 for asset returns.

Based on Kroger Co (KR), the company’s capital structure generated 0.75 points at debt to capital in total, while cash flow to debt ratio is standing at 0.23. The debt to equity ratio resting at 3.03. The interest coverage ratio of the stock is 13.73.

Currently, EBITDA for the company is 7.76 billion with net debt to EBITDA at 3.21. When we switch over and look at the enterprise to sales, we see a ratio of 0.49. The receivables turnover for the company is 67.03for trailing twelve months and the total asset turnover is 2.8. The liquidity ratio also appears to be rather interesting for investors as it stands at 0.96.

Conclusion

To wrap up, the performance of Kroger Co (KR) has been better in recent times. The stock has received a bullish of “buy” and “hold” ratings from analysts. It is worth mentioning that the stock is currently trading in close proximity to its 50-day moving average and its 52-week high.

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