The stock price of Roku Inc (NASDAQ: ROKU) has surged by 2.17 when compared to previous closing price of 92.97, but the company has seen a 13.12% gain in its stock price over the last five trading sessions. InvestorPlace reported 2023-11-19 that Investors are showing signs of shifting from growth stocks to income or value-focused investments amid concerns about higher interest rates. The 10-year Treasury note reaching 5% is prompting a risk-off approach.

Is It Worth Investing in Roku Inc (NASDAQ: ROKU) Right Now?

The 36-month beta value for ROKU is also noteworthy at 1.91. There are mixed opinions on the stock, with 11 analysts rating it as a “buy,” 1 rating it as “overweight,” 18 rating it as “hold,” and 1 rating it as “sell.”

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The average price estimated by analysts for ROKU is $86.95, which is -$8.04 below than the current price. The public float for ROKU is 124.30M, and at present, short sellers hold a 7.37% of that float. The average trading volume of ROKU on November 21, 2023 was 7.21M shares.

ROKU’s Market Performance

ROKU stock saw an increase of 13.12% in the past week, with a monthly gain of 58.85% and a quarterly increase of 20.76%. The volatility ratio for the week is 4.21%, and the volatility levels for the last 30 days are 5.51% for Roku Inc (ROKU). The simple moving average for the last 20 days is 27.47% for ROKU stock, with a simple moving average of 39.02% for the last 200 days.

Analysts’ Opinion of ROKU

Many brokerage firms have already submitted their reports for ROKU stocks, with Pivotal Research Group repeating the rating for ROKU by listing it as a “Hold.” The predicted price for ROKU in the upcoming period, according to Pivotal Research Group is $75 based on the research report published on November 02, 2023 of the current year 2023.

ROKU Trading at 31.46% from the 50-Day Moving Average

After a stumble in the market that brought ROKU to its low price for the period of the last 52 weeks, the company was unable to rebound, for now settling with -3.50% of loss for the given period.

Volatility was left at 5.51%, however, over the last 30 days, the volatility rate increased by 4.21%, as shares surge +55.26% for the moving average over the last 20 days. Over the last 50 days, in opposition, the stock is trading +12.75% upper at present.

During the last 5 trading sessions, ROKU rose by +13.12%, which changed the moving average for the period of 200-days by +51.16% in comparison to the 20-day moving average, which settled at $76.21. In addition, Roku Inc saw 133.39% in overturn over a single year, with a tendency to cut further gains.

Insider Trading

Reports are indicating that there were more than several insider trading activities at ROKU starting from Collier Charles, who sale 14,014 shares at the price of $89.19 back on Nov 17. After this action, Collier Charles now owns 16,569 shares of Roku Inc, valued at $1,249,909 using the latest closing price.

Banks Matthew C., the VP, Corp Controller & CAO of Roku Inc, sale 6,794 shares at $89.19 during a trade that took place back on Nov 17, which means that Banks Matthew C. is holding 4,537 shares at $605,957 based on the most recent closing price.

Stock Fundamentals for ROKU

Current profitability levels for the company are sitting at:

The net margin for Roku Inc stands at -15.93. The total capital return value is set at -15.73, while invested capital returns managed to touch -15.39. Equity return is now at value -34.16, with -20.24 for asset returns.

Based on Roku Inc (ROKU), the company’s capital structure generated 27.18 points at debt to equity in total, while total debt to capital is 21.37. Total debt to assets is 16.30, with long-term debt to equity ratio resting at 22.09. Finally, the long-term debt to capital ratio is 17.37.

When we switch over and look at the enterprise to sales, we see a ratio of 3.57, with the company’s debt to enterprise value settled at 0.16. The receivables turnover for the company is 3.90 and the total asset turnover is 0.74. The liquidity ratio also appears to be rather interesting for investors as it stands at 2.74.


In summary, Roku Inc (ROKU) has had a better performance as of late. Analysts have mixed opinions on the stock, with some viewing it as a “buy” and others as a “hold”. It is worth mentioning that the stock is currently trading in close proximity to its 50-day moving average and its 52-week high.