The stock price of Roku Inc (NASDAQ: ROKU) has dropped by -1.76 compared to previous close of 91.10. Despite this, the company has seen a gain of 9.71% in its stock price over the last five trading days. InvestorPlace reported 2023-11-13 that Despite earlier predictions of a recession, the economy has demonstrated remarkable resilience. This is particularly evident in the United States, where GDP expanded at its quickest rate in two years during the last quarter.

Is It Worth Investing in Roku Inc (NASDAQ: ROKU) Right Now?

and a 36-month beta value of 1.90. Opinions on the stock are mixed, with 11 analysts rating it as a “buy,” 1 as “overweight,” 19 as “hold,” and 1 as “sell.”

The average price predicted for Roku Inc (ROKU) by analysts is $86.93, which is -$2.57 below the current market price. The public float for ROKU is 124.31M, and at present, short sellers hold a 7.37% of that float. On November 17, 2023, the average trading volume of ROKU was 7.25M shares.

ROKU’s Market Performance

ROKU stock saw an increase of 9.71% in the past week, with a monthly gain of 44.12% and a quarterly increase of 12.86%. The volatility ratio for the week is 4.42%, and the volatility levels for the last 30 days are 5.50% for Roku Inc (ROKU). The simple moving average for the last 20 days is 25.16% for ROKU’s stock, with a simple moving average of 31.53% for the last 200 days.

Analysts’ Opinion of ROKU

Many brokerage firms have already submitted their reports for ROKU stocks, with Pivotal Research Group repeating the rating for ROKU by listing it as a “Hold.” The predicted price for ROKU in the upcoming period, according to Pivotal Research Group is $75 based on the research report published on November 02, 2023 of the current year 2023.

ROKU Trading at 24.40% from the 50-Day Moving Average

After a stumble in the market that brought ROKU to its low price for the period of the last 52 weeks, the company was unable to rebound, for now settling with -9.08% of loss for the given period.

Volatility was left at 5.50%, however, over the last 30 days, the volatility rate increased by 4.42%, as shares surge +43.25% for the moving average over the last 20 days. Over the last 50 days, in opposition, the stock is trading +7.03% upper at present.

During the last 5 trading sessions, ROKU rose by +9.71%, which changed the moving average for the period of 200-days by +49.04% in comparison to the 20-day moving average, which settled at $72.86. In addition, Roku Inc saw 119.90% in overturn over a single year, with a tendency to cut further gains.

Insider Trading

Reports are indicating that there were more than several insider trading activities at ROKU starting from Banks Matthew C., who sale 2,296 shares at the price of $85.03 back on Nov 03. After this action, Banks Matthew C. now owns 3,100 shares of Roku Inc, valued at $195,229 using the latest closing price.

Katz Gidon, the President, Consumer Experience of Roku Inc, sale 1,968 shares at $80.00 during a trade that took place back on Nov 03, which means that Katz Gidon is holding 20,604 shares at $157,440 based on the most recent closing price.

Stock Fundamentals for ROKU

Current profitability levels for the company are sitting at:

The net margin for Roku Inc stands at -15.93. The total capital return value is set at -15.73, while invested capital returns managed to touch -15.39. Equity return is now at value -34.16, with -20.24 for asset returns.

Based on Roku Inc (ROKU), the company’s capital structure generated 27.18 points at debt to equity in total, while total debt to capital is 21.37. Total debt to assets is 16.30, with long-term debt to equity ratio resting at 22.09. Finally, the long-term debt to capital ratio is 17.37.

When we switch over and look at the enterprise to sales, we see a ratio of 3.49, with the company’s debt to enterprise value settled at 0.16. The receivables turnover for the company is 3.90 and the total asset turnover is 0.74. The liquidity ratio also appears to be rather interesting for investors as it stands at 2.74.


To sum up, Roku Inc (ROKU) has seen a better performance recently. Analysts have differing views on the stock, with some seeing it as a “buy” and others as a “hold”. It is worth mentioning that the stock is currently trading in close proximity to its 50-day moving average and its 52-week high.