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American Rebel Holdings Inc. (AREB) Stock: Assessing the Risk and Reward

The stock of American Rebel Holdings Inc. (AREB) has gone down by -3.66% for the week, with a -26.56% drop in the past month and a -76.03% drop in the past quarter. The volatility ratio for the week is 13.29%, and the volatility levels for the past 30 days are 14.12% for AREB. The simple moving average for the past 20 days is -9.17% for AREB’s stock, with a -76.05% simple moving average for the past 200 days.

Is It Worth Investing in American Rebel Holdings Inc. (NASDAQ: AREB) Right Now?

Analysts have varying views on the stock, with 1 analysts rating it as a “buy,” 0 rating it as “overweight,” 0 as “hold,” and 0 as “sell.”

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The average price suggested by analysts for AREB is $2.00, which is $1.1 above the current market price. The public float for AREB is 2.81M, and currently, shorts hold a 1.26% of that float. The average trading volume for AREB on September 19, 2023 was 2.24M shares.

AREB) stock’s latest price update

American Rebel Holdings Inc. (NASDAQ: AREB)’s stock price has gone rise by 13.16 in comparison to its previous close of 0.79, however, the company has experienced a -3.66% decrease in its stock price over the last five trading days. InvestorPlace reported 2023-05-14 that Under the remarkable bull market cycle that materialized soon after the spring doldrums of 2020, the idea of red-flag stocks to avoid like the plague would have seemed a distant and ridiculous concept. However, amid geopolitical flashpoints, stubbornly high inflation, and a banking sector crisis, it’s never been more important to cut losses.

AREB Trading at -37.70% from the 50-Day Moving Average

After a stumble in the market that brought AREB to its low price for the period of the last 52 weeks, the company was unable to rebound, for now settling with -93.44% of loss for the given period.

Volatility was left at 14.12%, however, over the last 30 days, the volatility rate increased by 13.29%, as shares sank -21.40% for the moving average over the last 20 days. Over the last 50 days, in opposition, the stock is trading -65.93% lower at present.

During the last 5 trading sessions, AREB fell by -3.66%, which changed the moving average for the period of 200-days by -87.64% in comparison to the 20-day moving average, which settled at $0.9742. In addition, American Rebel Holdings Inc. saw -81.43% in overturn over a single year, with a tendency to cut further losses.

Stock Fundamentals for AREB

Current profitability levels for the company are sitting at:

  • -59.92 for the present operating margin
  • +22.37 for the gross margin

The net margin for American Rebel Holdings Inc. stands at -84.54. The total capital return value is set at -74.10, while invested capital returns managed to touch -174.91. Equity return is now at value -31.40, with -21.50 for asset returns.

Based on American Rebel Holdings Inc. (AREB), the company’s capital structure generated 22.72 points at debt to equity in total, while total debt to capital is 18.52. Total debt to assets is 15.58, with long-term debt to equity ratio resting at 8.67. Finally, the long-term debt to capital ratio is 7.07.

When we switch over and look at the enterprise to sales, we see a ratio of 0.28, with the company’s debt to enterprise value settled at 0.70. The receivables turnover for the company is 9.86 and the total asset turnover is 0.96. The liquidity ratio also appears to be rather interesting for investors as it stands at 2.35.


In conclusion, American Rebel Holdings Inc. (AREB) has had a bad performance lately. Opinion on the stock among analysts is bullish, with some giving it a “buy” rating and others a “hold”. It’s important to note that the stock is currently trading at a significant distance from its 50-day moving average and its 52-week high.