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Starbucks Corporation (SBUX) Shares Decline Despite Market Challenges

The stock of Starbucks Corporation (NASDAQ: SBUX) has decreased by -0.73 when compared to last closing price of 100.34. Despite this, the company has experienced a -5.75% fall in its stock price over the last five trading sessions. Barron’s reported on 05/03/23 that Starbucks Stock Got Crushed After Earnings. Why It’s Time to Buy.

Is It Worth Investing in Starbucks Corporation (NASDAQ: SBUX) Right Now?

Starbucks Corporation (NASDAQ: SBUX) has a price-to-earnings ratio of 32.29x that is above its average ratio. Additionally, the 36-month beta value for SBUX is 0.96. There are mixed opinions on the stock, with 11 analysts rating it as a “buy,” 1 rating it as “overweight,” 17 rating it as “hold,” and 0 rating it as “sell.”

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The average price predicted by analysts for SBUX is $115.59, which is $16.91 above the current price. The public float for SBUX is 1.15B and currently, short sellers hold a 1.27% ratio of that float. The average trading volume of SBUX on May 25, 2023 was 5.87M shares.

SBUX’s Market Performance

SBUX’s stock has seen a -5.75% decrease for the week, with a -8.90% drop in the past month and a -3.77% fall in the past quarter. The volatility ratio for the week is 2.04%, and the volatility levels for the past 30 days are at 1.89% for Starbucks Corporation The simple moving average for the last 20 days is -7.32% for SBUX stock, with a simple moving average of 1.40% for the last 200 days.

SBUX Trading at -5.19% from the 50-Day Moving Average

After a stumble in the market that brought SBUX to its low price for the period of the last 52 weeks, the company was unable to rebound, for now settling with -13.74% of loss for the given period.

Volatility was left at 1.89%, however, over the last 30 days, the volatility rate increased by 2.04%, as shares sank -10.64% for the moving average over the last 20 days. Over the last 50 days, in opposition, the stock is trading +0.15% upper at present.

During the last 5 trading sessions, SBUX fell by -5.75%, which changed the moving average for the period of 200-days by +16.20% in comparison to the 20-day moving average, which settled at $106.88. In addition, Starbucks Corporation saw 0.41% in overturn over a single year, with a tendency to cut further gains.

Insider Trading

Reports are indicating that there were more than several insider trading activities at SBUX starting from Ruggeri Rachel, who sale 736 shares at the price of $105.50 back on Feb 21. After this action, Ruggeri Rachel now owns 56,028 shares of Starbucks Corporation, valued at $77,648 using the latest closing price.

Jenkins Zabrina, the acting evp, general counsel of Starbucks Corporation, sale 2,962 shares at $108.48 during a trade that took place back on Feb 13, which means that Jenkins Zabrina is holding 38,258 shares at $321,317 based on the most recent closing price.

Stock Fundamentals for SBUX

Current profitability levels for the company are sitting at:

  • +13.27 for the present operating margin
  • +19.58 for the gross margin

The net margin for Starbucks Corporation stands at +10.18. The total capital return value is set at 25.62, while invested capital returns managed to touch 23.47. Equity return is now at value -41.10, with 12.60 for asset returns.

When we switch over and look at the enterprise to sales, we see a ratio of 3.99, with the company’s debt to enterprise value settled at 0.20. The receivables turnover for the company is 26.79 and the total asset turnover is 1.09. The liquidity ratio also appears to be rather interesting for investors as it stands at 0.77.


In conclusion, Starbucks Corporation (SBUX) has seen mixed performance in recent times. Analysts have a mixed opinion on the stock, with some rating it as a “buy” and others rating it as a “hold”. It’s important to note that the stock is currently trading at a significant distance from its 50-day moving average and its 52-week high.